The 
need to communicate has been a part of life from the beginning of time, 
from the first word-of-mouth exchanges to the written messages of more 
recent times, and from our even more recent television, Internet, 
and smart phone culture of today. Any individual with the use of an 
electronic device can now either set up a personal blog or access the 
growing number of interactive social media to wield the same, and 
sometimes greater, influence globally than many giant media corporations
 have in the past. This expanded, sophisticated use of mass media will 
play an increasingly important role in our world, with potentially 
detrimental consequences, according to a scholar on the media who spoke 
at a recent meeting of the Korean bishops. He discussed how the porn 
industry has taken advantage of our enhanced mass media to distort and 
sensationalize sex in efforts to reach our most vulnerable citizens, our
 younger people who are always on the lookout for new experiences and 
delving into rebellious behavior. It is an area, he warned, that 
requires serious pastoral concerns. 
The media has influenced not
 only how the porn industry operates today but how many other areas of 
life have been affected, including, he reported, the recent downtrend in
 
priestly vocations. What would be the most effective measures to deal 
with the overall media problem? he asked. The morally healthy intentions
 of our hearts are
 fostered by what comes in from the outside, he said. So the suggestive 
images that flood the mass media are going to influence our young 
people. 
The bishops at the meeting agreed and began a discussion
 of how to deal with the  situation, especially with an internet culture
 liberally sprinkled with lewdness and the sensationalizing displays in 
the media of mindless hedonism within society itself. 
However, 
despite the obvious problems there is little that has been done by the 
Church to deal with the problems, no education provided for making us 
more media-savy, and not any great advances in the sex education of our 
young people. Without allocating  personnel and finances to help solve 
the problem, the Church can do little to compete with the way the mass 
media  has infiltrated and influenced society, the scholar said.   
The
 young people who have been influenced by the mass media to accept a 
distorted value system are not going to be open to accepting the 
teachings of the Church. Since our young people's understanding of sex 
and morality is often formed by the media's distorted value system, 
governed by the always present financial bottom line, this is where our 
efforts have to be applied. Like the effort made under the dictatorship 
 to maximize and monitor the influence of the government over its 
citizens, the same effort needs to be made, he said, to restrain the 
power of a disturbingly secular culture and mass media. Educating our 
citizens to this reality should not be limited to a one-time approach 
but be ongoing. A sister working in this area says we should have the 
same concern for the increasingly polluted social environment the mass 
media has created that we have for our natural  environment.  One priest
 said that the number of abortions and suicides is influenced by popular
 culture and that the Church, according to the priest, has said little 
on the influence of the mass media on this matter.
In teaching 
the social gospel, we should not limit the topics to politics, finances,
 and social problems but deal also with the values of popular culture, 
both the good and the bad values. Discerning one from the other should 
be an ongoing educational priority for society and, especially, for the 
Church.  
                                                                                     
 
